Elise Stukenberg’s Portfolio
Hello! I’m a Visual Designer, photographer, ex-bartender, & traveler.
About Me
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Elise Stukenberg’s Portfolio
Welcome to my design archive!
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Branding & Logos
Seattle Animal Shelter
Clean Air Coalition
Lovers Afterglow Rewards
Families & Criminal Justice
Print & Packaging
Magazine Layouts
Rooster
Lovers Billboards
Lovers Floorset
Digital Ads
Lovers
Whitepages
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Lovers Afterglow Rewards
Disciplines: Brand Identity & UX Design
Tools: Illustrator, Yotpo, Klaviyo & Shopify
Duration: 5 months
Tools: Illustrator, Yotpo, Klaviyo & Shopify
Duration: 5 months
Lovers Homepage
Prior to this launch, Lovers loyalty program was only available in-stores, which generated nearly 60% of their revenue. A small team including myself were tasked with launching the loyalty program, Lovers Afterglow Rewards, online via Yotpo.
My responsibilities included finishing the new brand identity of the program on all visual executions and designing the user experience for program launch for current loyalty members. On a product level I was tasked with designing the landing page, all email flows and campaigns.
My responsibilities included finishing the new brand identity of the program on all visual executions and designing the user experience for program launch for current loyalty members. On a product level I was tasked with designing the landing page, all email flows and campaigns.
Icon design: 1. Referrals, 2. Account Creation, 3. Reviews
Landing page on desktop
Landing page on mobile
Digital Ads
Email Flows & campaigns
- Welcome for existing members
- Welcome post registration
- Referral share
- Referral thank you
- Redemption reminder
- Points reminder
- Account reminder
- Review incentive
- Lovers Afterglow Sale
Measuring Succes
- 10x increase in reviews daily
- 3x increase in returning customers
- Boost in on-site and in-store AOV
- Boost in email conversion and revenue
- Customer ease to redeem and use points online and in-stores